Text: Environmental photography project to raise awareness about the DeadSea and the fact that it is drying up and disappearing

Our Task:

Text: Build a community of thousands of volunteers to pose for the project, Crowdfund the capital for it on Kickstarter to make it happen, while managing all the press and PR surrounding the project.
Raised over $100K on Kickstarter – At its time, the highest amount raised in the Art category.


Inbound Marketing
Business Development

Community Development